50% efficiency gain using Techspert
100+ expert interviews captured
Days of billable hours saved, per project
Frost & Sullivan is a global consultancy providing market intelligence and strategic insights to clients across healthcare and life sciences. Their work informs high-stakes decisions, where timelines and accuracy are critical. As client expectations for deliverables grew, they needed a way to meet rising demand without adding strain to their research teams.
The Challenge
The old way of working didn't work for tight projects
"Fully manual review and coding of qualitative research is a laborious process with the traditional approach.” – Daniel Ruppar, Consulting Director, Healthcare and Life Sciences.
Clients increasingly expected coded transcripts as deliverables, and Frost & Sullivan sought new methods to increase efficiency in developing them. Consultants were spending hours manually coding interviews into Excel, or when outsourced,
"Fully manual review and coding of qualitative research is a laborious process with the traditional approach.”
Christi Bird, Consulting Director and Practice Area Leader, Healthcare and Life Sciences
Frost & Sullivan approached Techspert to help solve time and cost inefficiencies, hoping to free up consultants for more important strategic project tasks, while potentially reducing project timelines and costs.
The Solution
A strong platform of primary research tools changed the game
Frost & Sullivan turned to Techspert’s Data Capture to automate the structuring of interview transcripts into Q&A grids. The shift was immediate. Instead of waiting days for transcript turnaround, Consultants could review a structured output within 30 minutes of each call concluding.
The tool gave teams the flexibility to edit questions, surface covered topics, and refresh the grid as projects evolved. Consultants quickly adapted to the workflow, finding the learning curve minimal. The automated grids provided the verbatim evidence clients required, while features such as summarized views helped ensure clarity when responses were split across interruptions.
The Impact
Insights now land in record time, with maximum impact
“The use of Techspert's Data Capture in their project portal helps enable faster analysis workflows, enabling days of time savings and a more efficient pathway to project delivery,”
Daniel Ruppar - Consulting Director, Healthcare and Life Sciences
With Data Capture in place, Frost achieved measurable improvements across both efficiency and delivery. What once took three to five days with transcription vendors could now be reviewed within an hour, giving Consultants near-instant access to structured transcript grids. Each interview saved between one and two hours of manual effort. “It reduced my transcription analysis by almost 50%... it used to spend about four hours, but now not more than 1–1.5 hours,” - Sampath Kumar Battala, Principal Consultant, Healthcare and Life Sciences.
The benefits extended beyond efficiency. Consultants could now join client update calls with evidence-backed themes ready to share, enhancing both the speed and quality of engagement.
“Having done countless projects, these Data Capture capabilities are transformative… days upon days of billable hours are saved by that grid.”
Daniel Ruppar - Consulting Director, Healthcare and Life Sciences
By eliminating the manual burden of repeatedly poring through recordings and transcripts after calls and whenever a project shifted direction, Techspert’s Data Capture helped Frost & Sullivan overcome one of the most time-consuming bottlenecks in qualitative research. Consultants gained near-instant access to structured, searchable insights, reducing rework and delivering with new levels of speed and confidence.
“Having the Techspert platform available enables real-time assessment of the state of primary research for a client, enabling quick shifts in focus based on aggregate responses. It also enables easy transfer of knowledge back to our clients without painstaking preparation,” – Melissa Kenig, Senior Consultant
Lastly, the ability to query transcripts using Techspert’s AI Assistant adds significant value for developing deliverables. Frost & Sullivan’s traditional approach included reading each verbatim and pulling out key themes arising from the interviews. With Techspert’s AI capabilities, a quick query can pull key themes across all interviews simultaneously and instantly.
“Frost & Sullivan is incorporating AI in research workflows in a variety of ways. Techspert’s AI allows us to quickly collate and assess key themes and find supporting quotes while in a secure environment. Techspert is always innovating and improving its capabilities, so we can’t wait to see how its tech further evolves with AI,” - Christi Bird, Consulting Director and Practice Area Leader, Healthcare and Life Sciences
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